POST /ad_campaign/{campaign_id}/ad/{ad_id}/update_bid

This method updates the bid percentage (also known as the "ad rate") for the specified ad in the specified campaign.

In the request, supply the campaign_id and ad_id as path parameters, and supply the new bidPercentage value in the payload of the call.

Call getCampaigns to retrieve a seller's current campaign IDs and call getAds to get their ad IDs.

Note: This method only applies to the Cost Per Sale (CPS) funding model; it does not apply to the Cost Per Click (CPC) funding model. See Funding Models in the Promoted Listings Playbook for more information.

Servers

https://api.ebay.com{basePath}

Path parameters

Name	Type	Required	Description
`ad_id`	String	Yes	A unique eBay-assigned ID for an ad that's generated when an ad is created.
`campaign_id`	String	Yes	A unique eBay-assigned ID for an ad campaign that is generated when a campaign is created. Note: You can retrieve the campaign IDs for a specified seller using the getCampaigns method.

Request headers

Name	Type	Required	Description
`Content-Type`	String	Yes	The media type of the request body. Default value: "application/json"

Request body fields

Name Type Required Description

Name	Type	Required	Description
`bidPercentage`	String	No	The user-defined bid percentage (also known as the ad rate) sets the level that eBay increases the visibility in search results for the associated listing. The higher the bidPercentage value, the more eBay promotes the listing. The value specified here is also used to calculate the Promoted Listings fee. This percentage value is multiplied by the final sales price to determine the fee. The Promoted Listings fee is determined at the time the transaction completes and the seller is assessed the fee only when an item sells through a Promoted Listings ad campaign. The bidPercentage is a single precision value that is guided by the following rules: These values are valid: `4.1`, `5.0`, `5.5`, ... These values are not valid: `0.01`, `10.75`, `99.99`, and so on. This is default bid percentage for the campaigns using the Cost Per Sale (CPS) funding model, and this value will be overridden by any ads in the campaign that have their own set bid percentages. If a bid percentage is not provided for an ad, eBay uses the default bid percentage of the associated campaign. Minimum value: 2.0 Maximum value: 100.0

bidPercentage

String

No

The user-defined bid percentage (also known as the ad rate) sets the level that eBay increases the visibility in search results for the associated listing. The higher the bidPercentage value, the more eBay promotes the listing.

The value specified here is also used to calculate the Promoted Listings fee. This percentage value is multiplied by the final sales price to determine the fee.

The Promoted Listings fee is determined at the time the transaction completes and the seller is assessed the fee only when an item sells through a Promoted Listings ad campaign.

The bidPercentage is a single precision value that is guided by the following rules:

These values are valid:
4.1, 5.0, 5.5, ...
These values are not valid:
0.01, 10.75, 99.99,
and so on.

This is default bid percentage for the campaigns using the Cost Per Sale (CPS) funding model, and this value will be overridden by any ads in the campaign that have their own set bid percentages.

If a bid percentage is not provided for an ad, eBay uses the default bid percentage of the associated campaign.

Minimum value: 2.0
Maximum value: 100.0

How to start integrating

Add HTTP Task to your workflow definition.
Search for the API you want to integrate with and click on the name.
- This loads the API reference documentation and prepares the Http request settings.
Click Test request to test run your request to the API and see the API's response.

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