POST /ad_campaign/{campaign_id}/update_ad_rate_strategy

This method updates the ad rate strategy for an existing Promoted Listings Standard (PLS) rules-based ad campaign that uses the Cost Per Sale (CPS) funding model.

Specify the campaign_id as a path parameter. You can retrieve the campaign IDs for a seller by calling the getCampaigns method.

Note: This method only applies to the CPS funding model; it does not apply to the Cost Per Click (CPC) funding model. See Funding Models in the Promoted Listings Playbook for more information.

Servers

https://api.ebay.com{basePath}

Path parameters

Name	Type	Required	Description
`campaign_id`	String	Yes	A unique eBay-assigned ID for an ad campaign that is generated when a campaign is created. Note: You can retrieve the campaign IDs for a specified seller using the getCampaigns method.

Request headers

Name	Type	Required	Description
`Content-Type`	String	Yes	The media type of the request body. Default value: "application/json"

Request body fields

Name	Type	Required	Description
`bidPercentage`	String	No	The user-defined bid percentage (also known as the ad rate) sets the level that eBay increases the visibility in search results for the associated listing. The higher the bidPercentage value, the more eBay promotes the listing. The value specified here is also used to calculate the Promoted Listings fee. This percentage value is multiplied by the final sales price to determine the fee. The Promoted Listings fee is determined at the time the transaction completes and the seller is assessed the fee only when an item sells through a Promoted Listings ad campaign. The bidPercentage is a single precision value that is guided by the following rules: These values are valid: `4.1`, `5.0`, `5.5`, ... These values are not valid: `0.01`, `10.75`, `99.99`, and so on. This is the default bid percentage for the campaigns using the Cost Per Sale (CPS) funding model, and this value will be overridden by any ads in the campaign that have their own set bid percentages. If a bid percentage is not provided for an ad, eBay uses the default bid percentage of the associated campaign. Minimum value: 2.0 Maximum value: 100.0
`adRateStrategy`	String	No	The ad rate strategy that shall be applied to the campaign. For implementation help, refer to eBay API documentation
`dynamicAdRatePreferences[]`	Array	No	A field that indicates whether a single, user-defined bid percentage (also known as the ad rate) should be used, or whether eBay should automatically adjust listings to maintain the daily suggested bid percentage. Note: Dynamic adjustment is only applicable when the adRateStrategy is set to `DYNAMIC`. Default: `FIXED`
`dynamicAdRatePreferences[].adRateCapPercent`	String	No	The maximum value (specified as a percentage) to which the eBay suggested ad rate can be adjusted. The adjusted ad rate will never exceed this percentage.
`dynamicAdRatePreferences[].adRateAdjustmentPercent`	String	No	The percentage above or below (-) the eBay suggested ad rate that a seller is willing to pay. This specifies the maximum and minimum values to which an ad rate can be dynamically adjusted.

How to start integrating

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Search for the API you want to integrate with and click on the name.
- This loads the API reference documentation and prepares the Http request settings.
Click Test request to test run your request to the API and see the API's response.